Dove - Real Beauty Redefined for the AI Era (case study)
Dove - Real Beauty Redefined for the AI Era (case study)
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Dove flips #MannequinChallenge in extension of Real Beauty campaign
Dove flips #MannequinChallenge in extension of Real Beauty campaign
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thedrum.com
This is taking the mannequin challenge to the next level - one that actually makes you stop and think. I so relate to this video, there is NO universally sized woman, no standard model, no 'type' that is representative of us all. But, you wouldn't know that from walking into any clothes shop, would you?! I haven't been the size of a store mannequin since I was probably 17 (if ever!), even if you are, chances are your Mum isn't, or your best friend, daughter, sister, or co-worker isn't. So stoked
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This is taking the mannequin challenge to the next level - one th…
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