Automakers are recalibrating their communications strategies, and advertising budgets, to focus on influencers to get product messages to consumers.
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How to survive (and maybe even enjoy) a desert island
When we think of being marooned on a desert island, pop culture quickly fills in the blanks: Tom Hanks and his volleyball ...
Thirty-five percent of consumers now spend more time watching social media videos than streaming content, according to ...
Direct-to-consumer (DTC) telehealth companies remove barriers to care, but questions remain regarding patient safety and proper information.
U.S. ad revenue fell 17% to $110 million as a result of “linear rating declines and lower market pricing,” while affiliate ...
British-owned VML used positivity of clean energy to build brand awareness that increased fuel sales, documents show.
"The wheels didn't turn right, the faces looked off, and that warmth everyone remembers from the original was simply gone," ...
A nod to Coca-Cola’s famous 1995 Christmas ad that most definitely did not use AI, both the 2024 and 2025 commercials depict ...
Spot, the cross-platform video ad measurement company, has announced it will now support search signals as an option in its business attribution solutions suit ...
The New York Times Company (NYSE: NYT) Q3 2025 Earnings Call Transcript November 5, 2025 The New York Times Company beats earnings expectations. Reported EPS is $0.59, expectations were $0.54.
YouTube said on Tuesday it has become the first digital platform to receive an accreditation from the Media Rating Council, ...
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