Cosrx is one of the most popular Korean skincare brands out there. It went viral for its Advanced Snail 96 Mucin Power ...

With lightweight formulas packed with concentrated actives, serums deliver visible results without the heaviness of traditional creams. But with so many options on the shelf, choosing the right one ...

Here are some steps you can follow to achieve a glass-like skin inspired by Saiyaara actress Aneet Padda: Before applying any ...

Discover how K-beauty is evolving with biotech-powered skincare. Brands like GLASSFX use cutting-edge ingredients and barrier ...

Sunscreen Never skip SPF, even on cloudy days. Korean sunscreens are lightweight, non-greasy, and essential for glowing skin.

Create a homemade Korean hair serum that promotes scalp health, strengthens hair roots, and improves blood circulation, ...

This lightweight shampoo is infused with argan oil, camellia oil and coconut oil to help cleanse without stripping moisture ...

A 39-YEAR-OLD woman with flawless skin has been mistaken for being 20 years younger than she actually is. The mother proudly ...

Why We Love It: A viral TikTok pick for hydrating and brightening, these versatile toner pads blend snail mucin, niacinamide, ...

Skin slugging is a major skin care trend that’s taken over social media in recent years, but for oily skin types, a ...

The serum is noncomedogenic and oil-free. It does contain fragrance, but many reviewers called the scent “subtle” and “lovely ...

Korean beauty brands thrive through innovative marketing, outsourcing, and targeting budget-conscious consumers amid changing ...