And Liz Reid, Google’s head of Search, said, “This is the future of Google Search, a search that goes beyond information to intelligence,” when talking about AI Mode (see video 54 seconds in).

Reid said ads are coming to AI-powered search, offering advertisers new opportunities to target more specific, high-intent queries.

At last year's I/O conference, Google introduced AI Overviews, which have driven a major shift in Google search and in the ...

The search giant laid out its vision for the future of searching the web on Tuesday, introducing a flurry of updates that aim to shift Google’s ubiquitous search engine from being a box for ...

AI Mode is a new tab in Google Search, and at the I/O developer conference, Google rolled it out to all US users and brought some of its features into AI Overviews.

Google says adding more AI to its search engine will rejuvenate the internet. Others predict an apocalypse for websites. One ...

The primary source of data used to target Google advertisers is Alphabet’s (NASDAQ: GOOG) Chrome browser. Its desktop market share is 66%. Its mobile share is slightly higher. AI software market ...

The way we ‘Google’ is changing. Disorienting as it may be, our favourite search engine is becoming an ‘answer engine’. But ...

I’m here in the DC District Court for the remedies phase of the US v. Google trial, which found Google to be a monopoly in search. David Dahlquist, the lawyer for the Department of Justice, just ...

Alphabet's diversified innovation pipeline and risk management make it my strongest long-term conviction. Find out why GOOG ...

Google may soon let users remove the new AI Mode shortcut from the Pixel Launcher's search widget with a new toggle.