With the FIS Alpine Ski World Cup nearing, Sun Valley businesses are gearing up for an expected $15 million boost from around 1,000 racers, coaches, media, and over 600 volunteers.

The world's elite alpine ski competitors are set to converge on the slopes of Sun Valley from March 20 to 27, 2025, for the ...

Mari Renick tested herself against some of the best European U16 Alpine skiers at the Federation of European Ski & Snowboard ...

Just a few more races and a couple more trophies to hand out before the World Cup season closes. Then, the focus really turns ...

Ester Ledecka became the first person to win world championships medals in Alpine skiing and snowboarding in the same season, ...

Ledecka famously won Olympic gold in skiing’s super-G and snowboarding’s parallel GS at the 2018 Pyeongchang Games, and added ...

As the FIS Ski World Cup Finals unfold in Sun Valley this week, the resort and its custom-built Challenger Course are in the ...

A downhill training session for the men and women at the World Cup finals was canceled because of weather conditions.

J.Crew and U.S. Ski & Snowboard have announced today that they're embarking on a three-year partnership where J.Crew will ...

If you’re a woman looking for a really low-volume boot, K2’s new Cortex 125 W should be on your radar. The adjustable 96-98mm ...

On the call for the NBC television broadcast in Sun Valley will be skiing legend — and Idaho native — Picabo Street.

As the FIS Alpine World Cup kicks off in Sun Valley, excitement fills the air with a week of thrilling competitions, ...