AI disruption is "unnerving investors in every industry, and it's totally disrupting our business," WPP's outgoing boss Mark ...

AdGPT.com, an AI-powered advertising platform, positions itself at the forefront of this transformation not only by rewriting ...

I talked with a professor of advertising to make sense of what this means for all of us who use those social media platforms.

By responsibly harnessing the power of AI to interpret complex datasets, marketers can deliver tailored experiences that ...

Originally launched in beta in September, Amazon Ads' Video Generation tool is now publicly available to US advertisers.

With a Trump-driven reduction of nearly 2,000 employees, agency officials view artificial intelligence as a way to speed ...

Mark Read, the outgoing CEO of British ad giant WPP, discusses the impact artificial intelligence is having on the ...

Warren Buffett has nearly 23% of Berkshire Hathaway 's portfolio invested in two artificial intelligence (AI) stocks: 21.8% ...

Successful AI adoption will rely on a comprehensive framework of regulations, talent, infrastructure, ecosystems and data—the ...

Political creatives and media buyers are racing to keep up with the rapid spread of AI-generated digital advertising.

Large language models are steadily replacing traditional search, not just by answering queries more directly, but by transforming the interface itself into a walled garden – an increasingly ...

Meta Platforms aims to allow brands to fully create and target advertisements with its artificial intelligence tools by the ...