Content associated with live game airings enable existing fans to engage more deeply with their favorite sports while also ...
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Paramount+ (within Paramount Streaming) jumped 18.4% month over month, driven by NFL games alongside the return of its ...
Nielsen, a global leader in audience measurement, data and analytics, is sharing a new “Tops of Sports” report on the major ...
Horizon Deepens Nielsen Partnership, Enabling More Efficient Spending and Clearer ROI . Expanded relationship also includes ...
2025 proved to be a pivotal year for sports as consumers continue to adapt to a changing media landscape. A growing intensity of fan engagement coupled with an evolution of how sports viewers tune in ...
Andate oltre l'età e il genere e raggiungete il pubblico che vi interessa di più. Definite, pianificate e misurate il vostro pubblico avanzato attraverso piattaforme e dispositivi. Scoprite le ...
Ottenere un vantaggio strategico nel 2025. Comprendere le tendenze del marketing globale, bilanciare il marchio con le prestazioni e misurare i media in modo olistico con intuizioni basate sui dati.
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