Branding is how a company shares its values, connects with an audience and distinguishes itself from competitors. It's become ...

Advertisers across APAC are rethinking their dependence on Google and Meta as user attention shifts to independent apps.

Chats between users and Meta AI will be used to build better customer profiles to inform personalised ad placements.

Lazada and Gmarket have launched a LazMall storefront, giving Southeast Asian shoppers access to 20 million Korean products.

Google is working with more than 60 partners to shape the future of AI payments. Its cloud division has introduced the Agent ...

As a tech journalist, Zul focuses on topics including cloud computing, cybersecurity, and disruptive technology in the enterprise industry. He has expertise in moderating webinars and presenting ...

Digital Marketing World Forum, the definitive exhibition and conference for senior marketing leaders driving the future of marketing technology. Covering AI, Data, CRM, Email, Automation, Digital ...

Budgets are tight, pipelines are slower, and if you’ve recently sat in with a CFO, you’ll know exactly how forensic ROI questions have become. For UK marketers, this has created a familiar squeeze: ...