Famous Innovations has been chosen to manage the social media strategy for the World Pickleball League, contributing to the ...

Marketers are changing how they advertise around India’s most popular sport. Instead of relying solely on mass campaigns ...

Brand discovery is changing rapidly in the world of e-commerce platforms. The traditional linear marketing funnel has given ...

WhatsApp is exploring advertising. Meta introduces 'Status Ads' similar to Instagram Stories. Businesses can post sponsored ...

X (formerly Twitter) has refuted claims by French authorities regarding algorithm manipulation and fraudulent data extraction. The social media platform stated it has not complied with demands from a ...

WoodenStreet, an Indian furniture company, plans significant expansion. The company aims to quadruple revenue in three years.

Pocket FM has significantly cut production costs using its AI systems, generating over 50,000 AI-driven shows. This ...

Neta and Zeekr, Chinese electric vehicle companies, reportedly inflated sales figures. They aimed to achieve ambitious ...

Godrej Consumer Products aims to significantly expand its liquid detergent business, targeting Rs 500 crore in revenue by ...

Shubhranshu Singh, the global CMO of Tata Motors' commercial vehicles business, has resigned after four years. This departure ...

AdTech: Meta's AI advancements redefine media planning, shifting from granular targeting to algorithm-driven creative matching. Agencies are building independent data infrastructures to counter ...