Uber is set to launch a new feature that will allow women riders and drivers to request trips that avoid being paired with men. According to CNBC, the rollout will begin in Los Angeles, San Francisco, ...

With its new geospatial ad units, programmatic OOH SSP Place Exchange built a programmatic way for marketers to serve their ads across any mobility media inventory located within a particular ...

Uber’s chief diversity, equity and inclusion officer has been placed on leave after an event she planned, titled “Don’t Call Me Karen,” was slammed as “tone-deaf&#8221… ...

While the company has offered out-of-home (OOH) media since 2020, the self-service model aims to give small and medium-sized businesses a more affordable way to run ads.

During the second quarter, Uber OOH inventory will becomes available through programmatic media buys for real-time bidding through popular omni-channel digital DSPs such as Amobee and Zeta Global ...

This week: everyone's quids in! In a week where the UK was plagued by rain (hello, August!), things looked bright for a number of players in ad tech, including Uber, who announced it had turned a ...