Fragrance may be the smallest category in the beauty sector, but it is growing fast. McKinsey, a consultancy, reckons that ...

Formulated to “[evoke] the lingering scent of your lover’s skin,” Phlur Missing Person is a ... “I’ll always recommend this perfume, especially when it’s on sale.

Nevertheless, my inner fragrance-fanatic compelled me to inquire…which sparked my ongoing love affair with Phlur’s Missing Person Eau de Parfum. I’m hardly the only person magnetized by the ...

Bath & Body Works’ fine fragrance mists and perfumes work great on their own or layered with some of your other favorite scents. In general, many of them are also fairly long-la ...

The fragrance with a 200,000+ waitlist that famously sold out in just five hours is coming to the UK. Here’s everything you need to know about Phlur… While Phlur was previously unavailable to ...

Skin scents from Maison Margiela, DedCool and more brands are all we're grabbing for anymore these days. Find out why.

Phlur is everywhere. A staple of #PerfumeTok ... Floral scents for spring aren’t novel, but this isn’t your grandmother’s rose fragrance. The multi-dimensional scent is a sexier take ...

The viral fragrance brand Phlur – known for its previous perfume hits like Missing Person and Father Figure – already has one fantastic vanilla-based scent, Vanilla Skin. However, those who ...