News

Jordan Brand is bringing back the Mystic Voodoo aesthetic with the Zion Williamson × Air Jordan 1 Low OG “Voodoo Alternate”.
The iconic “He Got Game” colorway drops as a low-top in April 2026—premium white leather, black suede, and true‑red accents ...
Rip Hamilton shows off his Air Jordan 1 Low OG “Board of Greatness” PE. Rip Hamilton Unveiled Air Jordan 1 “Board of Greatness” PE (Limited To 180 Pairs) Written by Jarrod Saunders for Sneaker Fortres ...
Banned” Air Jordan 1 with an X on the heel is making a comeback in Summer 2026 as a low. Michael Jordan’s ‘Banned’ Air Jordan 1 Is Coming Back (Again) – But With a Twist You Didn’t See Coming Written ...
The "Shattered Backboard" Air Jordan 1 was designed in tribute to Michael Jordan shattering a backboard while dunking during a 1985 exhibition game played in Italy.
The ultimate guide to Virgil Abloh’s greatest Off-White x Nike and Air Jordan collabs – ranked from iconic grails to ...
Air Jordan 4 'Lakers' Gets an Official 'All Star' Release Date and Where To Buy originally appeared on Athlon Sports. Everyone, grab your LeBron James, Magic Johnson, Kobe Bryant, and even your ...
Official Images of the Zion Williamson x Air Jordan 1 Low OG "Voodoo Alternate": Look out for the pair to land on shelves later this year.
Name: Air Jordan 4 “Rare Air” Colorway: Black/Fire Red/Deep Royal Blue/Dark Smoke Grey/Tech Grey SKU: FV5029-003 MSRP: $220 USD Release Date: July 26 Where to Buy: Nike Update: After over a ...
The "Aqua" Air Jordan 8 was originally released in 1993 and was famously worn by Michael Jordan during the NBA All-Star Game that year. The style was retroed in 2007 and once again in 2015.
Similarly, Usain Bolt (Lightning Bolt pose) and Michael Jordan (Air Jordan) are other famous examples of sporting legends increasing their brand value through similar moves.