Staten Island FerryHawks Graphic design students at McKee HS create banners for Island’s new baseball team Updated: Jan. 12, 2022, 12:39 p.m. | Published: Jan. 12, 2022, 12:33 p.m.

Historically, since the first recorded use of a logo (by Stella Artois in 1366!), these little pieces of graphic design have been heavy hitters in the service of their brands. They’re the most ...

Jan Šabach, a graphic designer and creative director of the design and brand consultancy Code Switch, says the new logo appears to lack a coherent strategy or represent a clear idea.