The study, "Counterfeit Connected TV and the Digital Ad Industry’s Failure to Detect, Deter, and Disrupt Fraudulent Inventory ...
BMW India, in partnership with Interactive Avenues, has launched a series of connected TV (CTV) campaigns in collaboration ...
Now that the future of CTV has arrived, the next step for many marketers has become integrating CTV more intentionally into cross-channel campaigns.
Wurl, a leader in the streaming TV industry, today released an iteration of The CTV Trends Report – a collection of ...
Powered by VDO.AI proprietary CTV technology, the campaigns successfully engaged audiences across leading media platforms, ...
According to Gracenote, 80% of marketers still use performance-oriented targeting tactics despite citing brand awareness as ...
Tags: @CTV_PR, @CTVComedy, @TheLede_ca, @PaulRabliauskas, @actinggoodtv, #ActingGood TORONTO (October 2, 2025) – From duo to ...
Rakuten TV, through its B2B brand Rakuten TV Enterprise, has announced distribution and technology partnership deals with Ace ...
Rakuten TV, via its B2B brand Rakuten TV Enterprise, has signed distribution and technology deals with Ace ...
Advertisers are flooding Connected TV with dollars, but a new industry report suggests they're flying blind. The missing ...
LightBoxTV, the Total TV planning and workflow platform, has integrated with Caria’s API to simplify campaign execution across linear and connected TV (CTV). The integration is already live and in ...
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