The Swiss watchmaker has signed on as the creator of a shot clock and a NBA Supersport 2025 special edition watch, and as a ...

Former Iowa women's basketball star Caitlin Clark was featured in Nike commercial during Sunday's Super Bowl broadcast.

At last, Shai Gilgeous-Alexander and Converse’s first signature shoe has been revealed. The introduction of the SHAI 001 ...

Shai Gilgeous-Alexander and Converse have finally revealed a first look at the long-anticipated SHAI 001.

KU has a tradition of wearing a special jerseys for Black History Month. In previous years, the Jayhawks have worn jerseys and warmup shirts to honor former player LaVannes Squire ...

Converse and Shai Gilgeous-Alexander have delivered their first official look at The Shai 001, the Thunder star's first ...

As the next milestone in his journey with Converse, Shai Gilgeous-Alexander now has a signature shoe — the SHAI 001.

The oldest collegiate league in the country has opened a logo making contest on Wednesday ... may it be individual or a team of three, with the design embodying “true spirit of NCAA ...

Oklahoma City Thunder point guard Shai Gilgeous-Alexander has unveiled details of his first signature sneaker.

What happens when a seven-time NASCAR champ and a basketball Hall of Famer settle their playful online banter with a friendly ...

Jimmie Johnson faces added pressure in his Daytona 500 return due to a high-profile promotional collaboration with Shaquille ...

Gilgeous-Alexander's first signature shoe has a zipper down the middle. An explanation of it and other creative choices can ...