Retail media can make for strange bedfellows. And none perhaps are so strange a pair as Google and Criteo. But there you have ...

The first phase of the collaboration will integrate Criteo with Google Search Ads 360, opening more demand for retail media ...

Criteo has announced a partnership with Google Search Ads 360 - a first for Google, but the industry may soon see more of ...

Google Search Ads 360 launched a closed beta for offsite retail media campaigns to help retailers and brands achieve common goals with shoppers, boost product visibility, and increase sales, the ...

Criteo has announced a partnership with Google Search Ads 360. This is a first for Google, but the industry may soon see more of these types of unusual agreements.

Google wants a bigger piece of the traffic driven by retail media advertising. To start getting it, the tech company has launched… Get free access to tactical tips, invaluable insights, and deep-dive ...

Reports that enable users to evaluate the traffic-driving and conversion effectiveness of campaigns implemented in Google Search Ads 360, Campaign Manager 360, and Display & Video 360 are now ...

Google’s AI Max for Search is now in global beta with one-click experiments and an upcoming text guidelines feature to steer ...