In this article we explore how corporate cartels manipulate markets through price-fixing and collusion, the impact on ...

The CCI’s crackdown on alleged cartelisation in India's ad industry has sent shockwaves through agencies and brands. Experts ...

The company has contested the government’s interpretation of Section 79(3)(b) of the IT Act, arguing that it is being misused ...

McDonald's India is the latest brand to capitalise on the Korean wave with a strategically timed limited-edition menu ...

A three-judge panel of the Court of Appeals for the District of Columbia Circuit unanimously rejected the appeal filed by ...

In this article, we examine why Tesla’s White House stunt is a misguided marketing move that won’t repair its damaged ...

Data from IPL 2024 shows that influencer engagement skyrocketed, with 315K posts from influencers during IPL 2024 alone, ...

The company’s approach in Australia contrasts with recent developments in the United States, where Meta has begun phasing out ...

On World Down Syndrome Day, we look back at campaigns that have challenged stereotypes, promoted inclusion, and highlighted the need for greater representation.

In this article, Abhinav Jain of Almonds AI, talks about how AI will revolutionise marketing by 2025 through ...

Travelers experience destinations long before they arrive—through music, video, and digital storytelling. Here’s how brands ...

The report finds 68% of marketers prioritised retail media, 77% of U.S. households use CTV, and 40% of U.S. TV time is spent ...