A U.S. matcha shortage due to high demand, newly-imposed tariffs, and climate change is imminent. But all is not lost. Here's ...

It is anticipated that the US tariffs on Japanese products might add to the lack of accessibility of matcha, as well. This ...

Matcha isn’t just a trendy green swirl in your latte anymore—it’s now a global craving with consequences. In fact, demand for ...

President Trump's tariffs could impact your favorite green tea. A 15% tariff on Japanese imports kicks in at midnight, which could mean the popular matcha green tea will get more expensive.

Japan's matcha tea has exploded in popularity in the U.S, but President Donald Trump’s 15% tariffs on the country creates uncertainty about the growing industry's future.

Matcha's unique and fresh taste makes it the perfect ingredient to incorporate into any number of dishes, including with this ...

Matcha has become a very popular drink in the last few years. But with the newly announced tariffs, this product and other ...

As matcha demand grows—so do prices—and a hot and dry spring in Kyoto do not demonstrate that supply will grow anytime soon.

Good & Proper, a London-based specialty tea supplier, has relaunched its House Matcha, a product crafted by renowned Japanese tea master Hiroshi Kobayashi, designed specifically for making matcha ...

As the popularity of matcha continues to grow inversely to market supply, other tea trends might catch on. Cafe owners and baristas are managing the shortage creatively and communicating with ...

As matcha’s popularity surges worldwide, Japanese producers face challenges keeping up with the rising demand for this iconic ...

While matcha originated in Japan, its consumption has grown significantly in the U.S. over the years. Furthermore, statistics ...