Dying phone batteries can lead to desperate measures when it comes to ordering an Uber. The ride-hailing service has learned from its internal data that riders are much more likely to spring for ...

According to The Verge, the company hired a street team of so-called brand ambassadors and gave them cell phones and credit card numbers to use. Their job was to hire Lyft drivers for a ride and ...

Uber does not personalise trip pricing based on a rider's cell phone manufacturer." In the comments section, meanwhile, users continued speculating about pricing algorithms. "Yes that happens with ...

A crew of crafty crooks have stolen more than $10,000 from Uber and Lyft drivers by swiping their cell phones and then using them to transfer money out of the victims’ rideshare accounts ...

Erica Daniels of Fairview captured an interaction with an Uber driver on her cell phone on Jan. 23. "I'm sorry. You’re going to have to find another Uber," the driver told Daniels after noticing ...

Uber said it does not set ride prices based on a user's phone model, shortly after an Indian government body alleged that the ride-hailing giant and its domestic rival Ola use differential pricing ...