Cristiano Ronaldo’s simple ... becoming an influencer. Why Nike ditched a proven winning strategy for the 2018 World Cup The swoosh abandoned its previous one big ad success in favor of multiple ...

The company’s last Super Bowl ad, in 1998, also included two famous women in Lisa Leslie and runner Suzy Favor Hamilton, but they shared the spotlight with David Robinson and Ronaldo.

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To receive full access to Campaign's content including: Unrestricted access to all The Information and The Knowledge content Access to Campaign's in-depth features and coveted reports including ...

In total, Nike featured nine female sports stars in the commercial — Clark, Richardson, gymnast Jordan Chiles, USC basketball star Juju Watkins, WNBA star A'ja Wilson, Spanish soccer player Alexia ...