A Roku OS home screen refresh is reportedly being tested, and it places shortcuts for Live TV Guide and The Roku Channel front and center.

Roku's latest update is rolling out now, and it brings some much-needed home screen customization options to go along with a ...

You know those ads on the home screen of your Roku device? You may soon be seeing more of them. A Roku ad executive let slip at CES last week that the streaming manufacturer wants to cram even more ...

Joan E. Solsman was CNET's senior media reporter, covering the intersection of entertainment and technology. She's reported from locations spanning from Disneyland to Serbian refugee camps, and she ...

Roku has plans to put video ads on the home screen, the company confirmed in a recent earnings call. Ads have become a huge part of virtually every smart TV platform at this point, but how they show ...

Streaming viewers spend a lot of time on the home screen of their TV clicking around before choosing an app or selecting a title to watch. In advertiser-speak, that makes the home screen a good place ...

Click to share on X (Opens in new window) X Click to share on Facebook (Opens in new window) Facebook Roku has long been known for its Easter egg-filled backgrounds, giving bingers something to look ...

Roku has sunk to a new low in the streaming wars, with an experimental ad format that blocks your home screen behind an auto-playing video ad. Roku isn’t alone in seeing what kinds of advertising ...

Don't miss this killer deal on a crystal-clear 24-inch LED screen with voice remote and Roku's full suite of entertainment options.

The next time you navigate to the Home screen on your Roku streaming video player, expect to see something new: a video ad that begins playing automatically. Roku execs have long been promising new ad ...