This story was originally published on Marketing Dive. To receive daily news and insights, subscribe to our free daily Marketing Dive newsletter. Pull-Ups on Monday (Dec. 16) announced a campaign that ...

New App Offers a Step-by-Step Potty Training Solution for Parents with Interactive Content for Kids Featuring Beloved Disney Jr. Characters CHICAGO, May 15, 2025 /PRNewswire/ -- Pull-Ups®, a trusted ...

Kimberly-Clark has unveiled what it’s calling a “marketing relaunch” campaign for its Pull-Ups brand of potty-training pants. The campaign, from Publicis Group’s Leo Burnett introduces two new ...

The source of their distress? A small child who is trying to learn how to poop like a member of modern society. Ask any parent who has had to do multiple loads of particularly unpleasant laundry, or ...

Potty training a toddler is no joke. Between the accidents and the stubborn refusals to “try,” getting a toddler to do their business in an actual toilet tends to be a long, drawn-out process, no ...

Experts say the most important thing for parents to remember while potty training is to be patient with their child. (Photo: Getty Creative) Although no two children are exactly alike, the messiest ...

"He's potty-trained, right?" As a mother of a nearly 3-year-old boy, I've been getting this question for well over a year. The answer, unfortunately, is still, "Not quite yet!" I had high hopes at his ...