Lamar Jackson of the Baltimore Ravens took legal action against Dale Jr. and his use of the No. 8, which Jackson alleges is too similar to his own brand's logo.

Lamar Jackson is launching another trademark dispute over the number 8, this time against a famous NASCAR driver who also has a history with the quarterback's jersey number.

As he engages in trademark battles to protect his No. 8, some analysts inexplicably believe Lamar Jackson is the best athlete ...

NASCAR legend Dale Earnhardt Jr. and Baltimore Ravens quarterback Lamar Jackson would not seem to have very much in common at ...

Lamar Jackson has filed an opposition to Dale Earnhardt Jr.'s trademark attempt for a stylized No. 8, claiming it could mislead consumers and dilute his brand 'Era 8'. Jackson is contesting a more ...

It's like if Tom Brady with the TB12 brand sued Joe Namath because Namath wore the #12 jersey." "No one hears No. 8 and thinks Lamar Jackson before Dale Jr." another wrote on X. "Hell Ovechkin has ...

The NFL quarterback Lamar Jackson has recently filed a legal dispute against NASCAR legend Dale Earnhardt Jr. over use of ...

By agreeing to a deal with Jackson soon, Baltimore could get ahead of negotiations that will become a necessity next offseason.