Black bass are scattered at all depths and at all areas of the lake. That can make for tough fishing, said Reece Jones at ...

The weekly fishing reports always contains news of great catches on soft plastic baits. Last week in Lake County there was the news of how the Culprit Red Shad Worm accounted for a 14 pound, four ...

There is a plastic worm rig that's so outlandish its creators just had to call it the "wacky worm." It looks silly, yet works like a charm for catching largemouth bass. It has become the secret go-to ...

" Exciting news from Thundermist Lure Company, as they introduce their patented Boa Jigr a new, innovative jigging spoon, ...

When it comes to hot weather bass fishing, my thoughts turn to plastic worms. The simple 6- or 7-inch plastic worm is often the most effective presentation in warm-water fishing. Like most things in ...

Summertime blues are a rare affliction for anglers who feel the tug of a hard-fighting black bass when the weather turns hot. Check their fishing rods, and a good number of them will have a plastic ...

Since the early 1950s, when Nick Crème stopped making tires in Akron, Ohio, and shifted his attention to fishing lures, soft plastic worms have been the acknowledged champions at tempting bass.

Innovations often come about by accident. It happened 65 years ago, when Nick Creme, an Akron, Ohio machinist, invented a game-changing fishing lure. Creme decided he was tired of digging for ...