Advertisements need to captivate viewers to be successful. Sometimes that means looking into the soul of the consumer. VidMob analyzed ad creatives in key verticals where a model gazes -- meaning ...

For centuries, poets and artists have called the eyes the windows to the soul. In Hollywood, this isn't just a metaphor; it's a fact of the craft. A truly great actor can command a scene without a ...

Advertisements need to captivate viewers to be successful. Sometimes that means looking into the soul of the consumer. VidMob analyzed ad creatives in key verticals where a model gazes -- meaning ...